Thanks to the flexible architecture of the Joomla platform, we were able to develop an innovative template engine that serves customized versions of the website to each of these channels. All comes from the same website. Whenever he updates information of a new treatment or updates his contact info, he gets it updated on all three channels. He does not have to remind himself of updating the news into his Facebook wall. He could do of course, and it will add to the awareness. But now he has a consistent, uniform and professional presence on all the major channels in which he needs to be.
Think about the potential that this could give to your particular case. Contact us if you would like to discuss it further.

